Ren Long
A Passionate Creative Force
I'm a writer, producer, and creative director who specializes in brand marketing and problem solving with humor. I love making fun, engaging content for brands that speaks directly to fans. I have experience creating short form video content, leading campaigns, directing edit and voice over sessions, mentoring teammates, and writing copy. I bring passion, joy, and care to every project I touch.
Icon Art by Flynn Nichols
Creative Director
I have creative-directed and overseen many fun projects during my time at Cartoon Network.
Steven Universe the Movie - Behind the Curtain (Documentary Trailer)
I orchestrated a behind-the-scenes, hour long documentary on the making of Steven Universe The Movie - the biggest behind-the-scenes undertaking in CN history! Aside from writing this trailer, I also conducted the interviews, crafted the narrative, directed the edit, and worked on every aspect of this documentary.
Drawn To “Change”
For this pro-social campaign, we interviewed kids about the things they were “Drawn to” in life. This installment has Craig from Craig of the Creek interviewing Yolanda King, grandaughter of Martin Luther King, Jr. It was really inspiring to hear a young kid so passioniate about healing the world with change.
Steven Universe Future - Launch Campaign
I was creative director for the Steven Universe Future launch campaign. The show had a lot of expectant fans who analyzed every frame of a promo, so we had to make something exciting and engaging without giving too much away.
Drawn To “Dia De Muertos”
For this installment of the larger pro-social campaign, we wanted to celebrate Dia De Muertos. I was the creative director on the campaign, approving the final cut and overseeing the interview process as these adorable kids told us about how they celebrate their ancestors on this holiday.
Writer & Producer
I was a writer/producer on most of my projects at Cartoon Network and Adult Swim.
Adult Swim “Checkered Past” Promo
I loved writing this promo for Adult Swim's throwback block, Checkered Past. Not only did I write it, but that's my Ed, Edd, N Eddy art decorating the set in the open. I drew it when I was 12 years old and I knew keeping it would come in handy some day!
Summer Camp Island Finale Promo
I worked on every Summer Camp Island promo, so it was bittersweet to get write the finale promo as well. I wanted to create something both heartfelt and dramatic to send off such a unique, beloved show.
We Bare Bears Launch Campaign - Teaser Packaging
In order to stoke exceiment about this new show, we decided to highlight the bears’ iconic “bearstack” walk cycle. Over a few months leading to launch, the bears walked their way through our network colors, the real world, and the background of our other Cartoon Network shows. This packaging, along with our launch promos, helped earn this campaign a Bronze Promax Award. It was exciting to win an award for my first-ever launch campaign!
Steven Universe Retrospective Sizzle
I created this sizzle reel as “Steven Universe Future” was coming to a close to celebrate the entire franchise. I managed not to cry a single time, haha.
OK, K.O. Let’s Be Heroes! SDCC Promo
This promo was shot at San Diego Comic-Con, where we had a real life version of Gar's Bodega from the show on the con floor. Kids hadn't seen the show yet, as it was set to premiere later that month, but they were enthusiastic with their love of Cartoon Network!
Steven Universe the Movie Trailer
This is the most hype trailer I've ever made! It was a great experience working with the show team to make sure we were going to blow fans' minds without giving away any spoilers! Watching this get shown at Comic-Con and feeling the crowd reaction in that room was intense and very rewarding. It’s currently sitting at over 9.3 million views on Youtube alone.
Adult Swim “Smalls” Marathon
Adult Swim’s shorts program “Smalls” turns out some amazing animation - so cool to get to work with such incredible shorts to make a fun little promo.
Adult Swim “Bob’s Burgers” Halloween Marathon
I was honored for my first Adult Swim promo to combine two things I dearly loved - Bob’s Burgers and Halloween! And being so scared you pee! That’s definitely up there too.
Copywriter
I’ve written copy for press kits, event activations, brand guides, electronic sell-through, the backs of DVD packaging and much more during my time at Cartoon Network. Below is a selection of some of my favorites.
For our Tiny Toons Looniversity launch, I wrote a fake acecptance letter for our press kits. I coined the term “po-toon-tial,” which was also featured in the show trailer, and Polygon liked it so much they put it in their article title.
https://www.polygon.com/23689431/tiny-toons-looniversity-trailer-show-cartoon-network-hbo-max